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Hiring a Junior Digital Marketing Strategist

Vancouver / Contract / FT or PT

This position is part of the Digital Skills for Youth Program. Applicant must meet their eligibility requirements.

At Clascity, we're on a mission to help foster learning and self-improvement through skill sharing.

If you are a Marketing Strategist looking to shape the tone and voice for a young startup, we'd love to hear from you! Marketing is currently the biggest focus of our business. As we're trying to scale, we need to enhance our public awareness through various social media channels.

Please tell us about yourself if you're interested

Compensation:

  • Salary: $22 per hour (20~40 hours per week)
  • Technical training allowance: Up to $4000

Main Responsibilities:

  • Establish a brand voice for the company
  • Explore different strategies for social media marketing
  • Administer all company social media accounts
  • Regularly manage, create and publish original, high-quality content (memes/quotes/announcement/etc)
  • Design marketing materials (post graphic/banner/flyer/etc) (Graphic design training will be provided)
  • Website content audit based on SEO report (SEO training will be provided)
  • Create content (blogs/guess posts) for particular keywords based on SEO report
  • Be active on forums (Reddit/Quora) to raise brand awareness

Out Reach:

  • Research and reach out to teachers / coaches / tutors / studios in Vancouver and Toronto area
  • Onboard teachers by tranferring class content to our platform
  • Research journalists and publications for press release
  • Research Youtubers and Bloggers for collaboration

Experience:

  • No prior marketing experience required
  • Excellent verbal and written communication skills
  • Hands-on experience with Facebook, instagram and Twitter
  • Good sense of web design and digital publishing

Bonus:

  • Be nice and have a good sense of humor 🙂

Tutoring is a crowded space. Everyone who wants to run a successful tutoring business tries one way or the other to get more students. In this article, I'd like to share a step-by-step guide on how to get more students by ranking your tutoring business to the first page or even the top of the search engine, without creating your own website.

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Caleb Lai

Product Designer with a strong interest in building startups. Specialized in UI & UX. Entrepreneurial mindset.

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